Be the person in the room who actually gets behaviour

We train professionals in the techniques that behavioural science experts actually use – but never share.

Become the go-to expert people turn to when decisions matter

Across industries, when outcomes depend on how people act and decide, behavioural science provides the edge – shaping everything from pricing, to prescribing, to product design. 

Colleagues told us learning about behavioural science can be interesting but difficult to put into practice. When you get back to your desk, it’s hard to know what to do with the knowledge.

We designed a training to equip you with what we as professional behavioural scientists actually do in our work to drive real, measurable impact.

Frame your challenge behaviourally


•Use behavioural forensic techniques to get the truth about what’s going on
•Map your challenge psychologically to gain a fresh perspective
•Find the best scientific evidence to ensure your nudges are grounded in what works

understanding like a behavioural scientist

Design nudges that actually change behaviour

•Make practical use of the best tools and frameworks for ideation
•Starter packs of top behavioural insights that we get the most value out of in real-world behavioural science
•Fit it into your way of working via materials and templates you can use in your teams

designing like a behavioural scientist

Deploy your nudges in a messy business context

•Get buy-in from key stakeholders
•Pragmatically measure impact to prove value – especially when this is easier said than done
•Start to integrate behavioural science more systematically into your business

deploying like a behavioural scientist

This is not a pre-recorded e-learning or generic overview you can readily find on YouTube. All training is provided for you by experienced practitioners, tailored each time to your organisation.

Who is this training for?

If any of the descriptions below sound like you, you’re in the right place.

You don’t know much about behavioural science and want to find how best to use it straight away

You know what behavioural science is – through a keynote or pop-psych book – but need help incorporating it into your job

You’ve had a go at applying behavioural science or ‘nudges’ in your workplace, but need more confidence that what you’re doing is going to drive impact

To get started – or if you simply have questions – get in touch with us and we can discuss how we can suit your needs.

Module 1: Understanding

You’ll be able to think like a behavioural scientist: what are the key behavioural levers I need to pull to change this behaviour?

Module 2: designing

You’ll be able to prioritise where to get the most bang for your buck, and create ideas that really change behaviour

module 3: deploying

You’ll be able to get your ideas live in messy business contexts – and show results to prove your success

You’re ready

Now you have the tools you need to be the behavioural scientist your stakeholders come to for a fresh and impactful perspective

Meet your teachers

After leading the behavioural science function in global consultancies, and private and public sector companies, we have come together to create the training we wish existed.

We are not academics. We have decades-long experience in applying behavioural science in the real world: creating the actual changes, deploying them in messy business contexts, and measuring impact in the face of real-life technical constraints.

This course is built to give you the skills and methods that we use to do what we do.

Dan Berry

Directed behavioural science for a top consultancy and for national public health bodies

Adam Flitton

Led behavioural science for a top consultancy and one of the biggest financial companies

We are accepting participants for Q4

CONTACT US FOR PRICING and timing

We prepare courses that are bespoke to the attendees

  • 3 concise, streamlined and packed modules focusing on giving you what you need to practice real behavioural science
  • Lifetime access to templates and frameworks that make it easy to apply what you learn in your day-to-day
  • Tailoring of course content to suit your specific challenges or goals
  • Access to 2 world-leading experts in behavioural science
  • Optional bespoke modules and follow-up support if required

What people say about us

  • Gave me a different lens through which to consider improvement, and some very actionable insights. Refreshing and practical.

    R&D Director
  • Brilliant…
    I was so impressed with the approach and how much value we got out of the sessions alone.

    Director
  • Quality insights, excellently presented, genuinely made us question our own direction and remained collaborative throughout.

    Digital Lead

Common Questions

We’ve been training public and private sector organisations across sectors for over a decade. These include big brands such as GSK, Ford, Colgate, AstraZeneca, and P&G – alongside smaller organisations and start-ups. In our other roles, we also support some of the world’s biggest finance and healthcare organisations.

Regardless of your level, department, industry and size, behavioural science can deliver impact.

We plan courses 2-3 months ahead. This is so we have the opportunity to design the training with the particular combination of attendees in mind, so it’s as tailored as possible.

Get in touch if you’ve something more urgent or bespoke in mind, and we can see what we can do.

Either, based on preferences and locations of the attendees. We don’t typically practice hybrid trainings, so we pick remote or in-person each time.

The overall structure of understanding, designing and deploying is fixed. But we make the content within in bespoke to what you need. We do find that it’s handy even for people who have behavioural science experience to do Module 1: Understanding Like a Behavioural Scientist, so we share a common language from there onwards.

Please see our Course page for more details.

We like to keep this bespoke too, so please get in touch. We’ll charge less if you’re a public sector organisation, and less still if you are a charity. We also offer lower prices for repeat purchases and teams.